---
title: "Best AB Testing Software for Small Businesses 2026 | Software Advice"
description: "Find the best AB Testing software for small businesses. Compare top-rated tools by real reviews, features and pricing — all in one place on Software Advice."
source_url: "https://www.softwareadvice.com/ab-testing/small-business/"
page_type: "page"
language: "en"
---

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AB Testing Software for small businesses

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

# Best AB Testing Software for small businesses

## AB Testing Software

(108 products)

[Small Business](https://www.softwareadvice.com/ab-testing/)[Free Version](https://www.softwareadvice.com/ab-testing/free/)

Sort by

**Sponsored**: Sorts listings by software vendors running active bidding campaigns, from the highest to lowest bid. Vendors who have paid for placement have a ‘Visit Website’ button, whereas unpaid vendors have a ‘Learn More’ button.  
  
**Reviews**: Sorts listings by the number of user reviews we have published, greatest to least.  
  
**Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest.  
  
**Alphabetically (A-Z)**: Sorts listings by product name from A to Z.

### [Adobe Target](/ab-testing/adobe-target-profile/)

- Overall rating: 4/5
- Reviews: 6
- Free trial: Not available
- Free demo: Not available

#### Overview

Adobe Target is a rule-based UX research solution for marketing teams. It helps users engage customers by creating and sending customized messages and offers. The software offers

[Read more](/ab-testing/adobe-target-profile/)

#### Features

##### Best rated features

- Audience Targeting: 4.5/5
- Website Personalization: 4.3/5
- A/B Testing: 4.2/5
- Visual Editor: 4/5

##### Worst rated features

- Multi-Channel Marketing: 3/5
- Split Testing: 3.3/5
- Data Visualization: 3.5/5
- Conversion Rate Optimization: 4/5

[See all features](/ab-testing/adobe-target-profile/#key-features)

---

### [Zoho PageSense](/website-monitoring/zoho-pagesense-profile/)

- Overall rating: 4.5/5
- Reviews: 17
- Starting price: $0.00
- Free trial: Available
- Free demo: Not available

#### Overview

Zoho PageSense is a web-based conversion optimization and personalization solution designed to help businesses across various industry verticals measure key website metrics,

[Read more](/website-monitoring/zoho-pagesense-profile/)

#### Features

##### Best rated features

- Reporting & Statistics: 5/5
- Behavioral Analytics: 5/5
- Dashboard: 5/5
- Data Visualization: 5/5

##### Worst rated features

- Surveys & Feedback: 4/5
- Personalization: 4/5
- Customizable Branding: 4/5

[See all features](/website-monitoring/zoho-pagesense-profile/#key-features)

#### Pricing

##### Forever Free

- Price: $0.00

##### Professional

- Price: $12.00/month

##### Enterprise

- Price: $30.00/month

[See full pricing details](/website-monitoring/zoho-pagesense-profile/#pricing-and-plans)

---

### [Poptin](/marketing/poptin-profile/)

- Overall rating: 4.9/5
- Reviews: 354
- Starting price: $0.00
- Best for: Small businesses
- Free trial: Available
- Free demo: Not available

#### Overview

Poptin is an all-in-one email marketing automation & conversion optimization platform designed to help businesses attract, engage, and convert more customers. With Poptin,

[Read more](/marketing/poptin-profile/)

#### Features

##### Best rated features

- Customizable CTAs: 5/5
- Reporting/Analytics: 5/5
- Multi-Campaign: 5/5
- Email Management: 5/5

[See all features](/marketing/poptin-profile/#key-features)

#### Pricing

##### Free

- Price: $0.00

##### Basic

- Price: $25.00/month

##### Pro

- Price: $59.00/month

[See full pricing details](/marketing/poptin-profile/#pricing-and-plans)

---

### [WiserNotify](/crm/wisernotify-profile/)

- Overall rating: 4.9/5
- Reviews: 123
- Starting price: $12.00/year
- Best for: Value for money
- Free trial: Available
- Free demo: Not available

#### Overview

WiserNotify enhances the power of FOMO marketing strategy on the website through live social proofs, which entail dynamic & interactive notifications and widgets and convert

[Read more](/crm/wisernotify-profile/)

#### Features

##### Best rated features

- Lead Engagement: 5/5
- Content Personalization: 5/5
- Web Notifications: 5/5
- Template Management: 5/5

[See all features](/crm/wisernotify-profile/#key-features)

#### Pricing

##### Basic

- Price: $12.00/year

[See full pricing details](/crm/wisernotify-profile/#pricing-and-plans)

---

### [Anyword](/ab-testing/anyword-profile/)

- Overall rating: 4.8/5
- Reviews: 391
- Starting price: $39.00/month
- Best for: Activity Dashboard
- Free trial: Available
- Free demo: Not available

#### Overview

Anyword is an AI copywriting and content performance platform that serves marketing teams of all sizes, from individual freelancers to large enterprises, across industries such as

[Read more](/ab-testing/anyword-profile/)

##### What users love

- Efficient blog writing assistance
- Intuitive and user-friendly interface
- Versatile content generation capabilities

##### To take in mind

- Expensive subscription and plans

#### Features

##### Best rated features

- For Sales Teams/Organizations: 5/5
- Reporting/Analytics: 5/5
- Activity Dashboard: 4.7/5
- Natural Language Processing: 4.7/5

[See all features](/ab-testing/anyword-profile/#key-features)

#### Pricing

##### Basic

- Price: $39.00/month

[See full pricing details](/ab-testing/anyword-profile/#pricing-and-plans)

---

### [Wisepops](/ab-testing/wisepops-profile/)

- Overall rating: 4.9/5
- Reviews: 81
- Starting price: $599.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Wisepops is an traffic activation platform for teams who already have traffic and need more of it to convert. The typical user is an ecommerce or marketing manager who owns

[Read more](/ab-testing/wisepops-profile/)

#### Features

##### Best rated features

- Website Visitor Tracking: 5/5
- Sales Analytics: 5/5
- Campaign Segmentation: 5/5
- Drip Campaigns: 5/5

##### Worst rated features

- Dashboard: 1/5
- Engagement Tracking: 3/5
- Reporting & Statistics: 3/5
- Search Marketing: 3.5/5

[See all features](/ab-testing/wisepops-profile/#key-features)

#### Pricing

##### Kick-Starter

- Price: $599.00/month
- Up to 1 million pageviews/month

##### Enterprise & Agency

- Price: Custom
- Pricing available upon request
- For enterprises

[See full pricing details](/ab-testing/wisepops-profile/#pricing-and-plans)

---

### [Picreel](/marketing/picreel-profile/)

- Overall rating: 4.9/5
- Reviews: 101
- Starting price: $0.00/month
- Best for: Ease of use
- Free trial: Available
- Free demo: Not available

#### Overview

Picreel is a lead generation solution that provides an advanced popup builder to help businesses convert website visitors into customers. With the advanced targeting and

[Read more](/marketing/picreel-profile/)

#### Features

##### Best rated features

- Lead Management: 5/5
- Landing Pages/Web Forms: 5/5

[See all features](/marketing/picreel-profile/#key-features)

#### Pricing

##### Business Plan

- Price: $9.99/month
- What's included in this price?

10,000 visitors/month, Unlimited Campaigns, Unlimited Domains,

##### Free Plan

- Price: $0.00/month
- What's included in this price?

5,000 visitors/month, Unlimited Campaigns, Unlimited Domains,

[See full pricing details](/marketing/picreel-profile/#pricing-and-plans)

---

### [Convertful](/product/478033-Convertful/)

- Overall rating: 4.8/5
- Reviews: 88
- Starting price: $9.00
- Free trial: Available
- Free demo: Not available

#### Overview

Convertful is an on-site conversion tool designed to help marketers create and deliver personalized offers based on a visitor's segment and stage in their journey. It offers a

[Read more](/product/478033-Convertful/)

#### Features

##### Best rated features

- Drag & Drop: 5/5
- Lead Capture: 5/5
- Online Forms: 5/5
- Lead Notifications: 5/5

##### Worst rated features

- Lead Management: 4/5
- Prospecting Tools: 4/5
- Forms Management: 4/5

[See all features](/product/478033-Convertful/#key-features)

#### Pricing

##### Solo

- Price: $9.00
- 14-day free trial.
10,000 page views: $9/mo

##### Starter

- Price: $29.00/month
- 14-day free trial.
25,000 page views: $29/mo
50,000 page views: $39/mo
75,000 page views:

##### Growth

- Price: $69.00/month
- 14-day free trial.
125,000 page views: $69/mo
150,000 page views: $79/mo
175,000 page views:

[See full pricing details](/product/478033-Convertful/#pricing-and-plans)

---

### [Landingi](/website-builder/landingi-profile/)

- Overall rating: 4.8/5
- Reviews: 206
- Starting price: $29.00/month
- Best for: Customer support
- Free trial: Available
- Free demo: Not available

#### Overview

Landingi is an AI landing page operation system built for marketers who need to create, launch, manage, and optimize landing pages at scale. It supports every stage of campaign

[Read more](/website-builder/landingi-profile/)

#### Features

##### Best rated features

- Real-Time Analytics: 5/5
- Drag & Drop: 5/5
- Visual Editor: 5/5
- Content Management: 5/5

##### Worst rated features

- Forms Creation & Design: 3/5
- Alerts/Notifications: 3.8/5
- Email Management: 3.9/5

[See all features](/website-builder/landingi-profile/#key-features)

#### Pricing

##### Build

- Price: $29.00/month
- For Startups & Small Businesses

##### Optimize

- Price: $119.00/month
- For Freelancers and Professional Marketers

##### Scale

- Price: $229.00/month
- For Marketing Teams and Agencies

[See full pricing details](/website-builder/landingi-profile/#pricing-and-plans)

---

### [Shogun](/ecommerce/shogun-profile/)

- Overall rating: 4.8/5
- Reviews: 106
- Starting price: $39.00/month
- Best for: Customizable Branding
- Free trial: Available
- Free demo: Not available

#### Overview

Build high-converting pages, test smarter, and turn more visitors into customers with powerful visual editing and A/B testing tools using Shogun for Shopify.

Create stunning,

[Read more](/ecommerce/shogun-profile/)

#### Features

##### Best rated features

- Website Integration: 5/5
- Content Publishing Options: 5/5
- WYSIWYG Editor: 4.8/5
- Real Time Editing: 4.8/5

[See all features](/ecommerce/shogun-profile/#key-features)

#### Pricing

##### Build

- Price: $39.00/month
- Expanded tools & elements for codelessly customizing your online store.

##### Grow

- Price: $249.00/month
- Powerful features for optimizing shopping experiences and conversion rates.

##### Advanced

- Price: $499.00/month
- Advanced functionality for teams at scaling ecommerce companies.

[See full pricing details](/ecommerce/shogun-profile/#pricing-and-plans)

---

### [Qualtrics Market Research](/survey/strategy-and-research-profile/)

- Overall rating: 4.7/5
- Reviews: 430
- Best for: Enterprise businesses
- Free trial: Not available
- Free demo: Not available

#### Overview

XM for Strategy & Research is a cloud-based platform designed to help organizations generate sales insights and optimize product prices through analysis of customer experiences in

[Read more](/survey/strategy-and-research-profile/)

##### What users love

- Versatile and intuitive survey builder
- Flexible and robust data gathering
- Responsive and knowledgeable support team

##### To take in mind

- Expensive compared to alternatives
- Complex and sometimes clunky navigation

#### Features

##### Best rated features

- Workflow Management: 5/5
- Survey/Poll Management: 5/5
- Quantitative Analysis: 5/5
- Web Tracking: 5/5

##### Worst rated features

- Usability Testing: 2/5

[See all features](/survey/strategy-and-research-profile/#key-features)

---

### [Selzy](/email-marketing/selzy-profile/)

- Overall rating: 4.8/5
- Reviews: 117
- Starting price: $0.00/month
- Best for: Features
- Free trial: Not available
- Free demo: Not available

#### Overview

Selzy is a cloud-based email marketing platform for any type of business. It allows marketers to design professional emails in less than 15 minutes: use 100+ templates or build

[Read more](/email-marketing/selzy-profile/)

#### Features

##### Best rated features

- API: 5/5
- Activity Dashboard: 5/5
- Data Import/Export: 5/5
- WYSIWYG Editor: 5/5

##### Worst rated features

- Social Media Integration: 3.5/5
- Policy Management: 4/5
- Real-Time Reporting: 4/5
- Real-Time Monitoring: 4/5

[See all features](/email-marketing/selzy-profile/#key-features)

---

### [Personizely](/personalization/personizely-profile/)

- Overall rating: 4.9/5
- Reviews: 38
- Starting price: $39.00/month
- Free trial: Available
- Free demo: Not available

#### Overview

Personizely is an A/B testing and experimentation platform for businesses that want to optimize their websites based on real data. Run A/B tests and multivariate experiments on any

[Read more](/personalization/personizely-profile/)

#### Features

##### Best rated features

- Website Analytics: 5/5
- Activity Dashboard: 5/5
- Third-Party Integrations: 5/5
- Multi-Campaign: 5/5

##### Worst rated features

- Customer Segmentation: 3/5
- Abandoned Cart Saver: 3.8/5

[See all features](/personalization/personizely-profile/#key-features)

#### Pricing

##### Essential

- Price: $39.00/month
- URL Split Testing
Theme A/B Testing
Create Unlimited Widgets
All Widget Types
3rd Party

##### Premium

- Price: $59.00/month
- All in Essential
Content A/B Testing
Widgets A/B Testing
Website Personalization Campaigns
Advanced

##### Business

- Price: $389.00/month
- All in Essential and Premium
Custom SLA/Contract
Custom Integrations
Dedicated Success Manager
Video

[See full pricing details](/personalization/personizely-profile/#pricing-and-plans)

---

### [ConvertCart](/web-analytics/convertcart-profile/)

- Overall rating: 4.8/5
- Reviews: 45
- Free trial: Available
- Free demo: Not available

#### Overview

ConvertCart is a website monitoring solution that helps businesses streamline processes related to a/b testing, funnel analytics, click tracking, personalization campaigns, and

[Read more](/web-analytics/convertcart-profile/)

#### Features

##### Best rated features

- Time on Site Tracking: 5/5
- Product Recommendations: 5/5
- Conversion Rate Optimization: 5/5
- Campaign Management: 4.9/5

##### Worst rated features

- Reporting/Analytics: 2.5/5
- Site Search Tracking: 3/5
- Audience Targeting: 3.7/5

[See all features](/web-analytics/convertcart-profile/#key-features)

#### Pricing

##### Basic

- Price: Custom
- Pricing available upon request

[See full pricing details](/web-analytics/convertcart-profile/#pricing-and-plans)

---