All HubSpot CRM Reviews

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Monica

Media Production, 2 - 10 employees

Used unspecified

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

Reviewed March 2024

HubSpot CRM Review: Works Great For Our Needs.

User Profile

Tanner

Verified reviewer

Marketing and Advertising, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2022

Worth the price if you need it all

It has been good, it was a smooth transition from Keap.

PROS

One of the pros with Hubspot is that your organization can operate out of one system instead of stitching together 4-5 management tools for sales, marketing, and admin.

CONS

The price point is really high when you start to get into all the package options and features. Users can certainly stitch together a cheaper monthly bill by using multiple dedicated services.

Reason for choosing HubSpot CRM

HubSpot had more sales and calendar booking options than ActiveCampaign.

Reasons for switching to HubSpot CRM

The email sending capabilities at Keap had become limited and the general customer service was not great.

Lucien

Information Technology and Services, 201-500 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed May 2024

Hubspot is a industry leading CRM and a must for fast scaling businesses

Absolutely fantastic and highly recommend. Hubspot has scaled from 4 of us to over 200 and they are constantly innovating.

PROS

We initially chose Hubspot because of it's user friendly UX/UI. We have now used Hubspot for over 6 years and it has been incredible constantly ensuring they added features that keep up with our growth. The CRM itself is still very intuitive. The reporting and dashboards feature is fantastic. There are so many pro's but it's hard to beat Hubspot for it's intuitive design and use.

CONS

The challenge we've had with Hubspot it the placement of critical features in different pricing categories. We are constantly finding that critical features are in different pricing tiers.

Kylee

Marketing and Advertising, 2-10 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

1

EASE OF USE

2

VALUE FOR MONEY

1

CUSTOMER SUPPORT

1

FUNCTIONALITY

1

Reviewed May 2024

Horrible customer service and pretty useless CRM

I will never use Hubspot every again and I highly suggest you try any other product first.

PROS

I like that it connects to your email so you can manage flow of information.

CONS

Everything else. 1) they lock you into a very scummy year long contract with no option to just go month by month. 2) the CRM is basically made for sales and not for customers at all. it completely lacks functionality. 3) if you want to do anything useful (eg charge customer, call customers) they will charge you a minimum of $2k/month. don't think that the basic plan has what you need. Again, I wish I had never signed up.

Ryan

Marketing and Advertising, 501-1,000 employees

Used daily for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

CUSTOMER SUPPORT

2

FUNCTIONALITY

3

Reviewed April 2024

Hubspot CRM

I see the capability and how it may work but it has been a difficult costly transition. I do not know if I would recommend it to companies with many (hundreds of thousands) of companies, contacts with multiple sales service incidents.

PROS

It tracks leads and pipeline ok. The Sales Prospecting dashboard is nice

CONS

The Ring Central Dialer does not even give the ability to transfer a call. Calles often cant get through. Typing in a name has to be 100% correct. There is no knowledge for nicknames, no suggestions. If someone last is mann or manne or man all should pull something up. The complications of placing an order getting a quote, etc. is cumbersome and we have lost many sales. Workflow is slow for someone needing to contact various people. Notes and activity flow between contacts, companies, and deals is difficult to grasp and view pertinent info quickly. Even

Reasons for switching to HubSpot CRM

Salesforce got very complicated because we kept adding fields instead of having a core development group and a strategy.

Brendan

Information Technology and Services, 501-1,000 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed June 2024

Hubspot is the best bang for the buck CRM out there

PROS

Compared to other CRMs I've used this is the most straight forward, easy to use, while also being robust enough CRM out there... Pipeline management is on point, reporting is great, customizability is great without being to complex... Hubspot has been my favorite CRM to use as a sales rep

CONS

They really need to revamp their Sequencing feature. It's very clunky and limited compared to others in the market You cant throttle emails so your domain will just get wrecked as spam unless you make every email a manual email. I cant have an email auto populate right after a call Its confusing because theres multiple places to actually perform your sequence tasks: either task view or in the sequencing tab. The sequencing view is a mess and very complicated While completing tasks is the best by going to your tasks it can be overly complicated if you dont have your queues properly set up. Hubspot needs a full overhaul here if they truly want to weed out other great cost effective options

Brent

Computer Software, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed May 2024

A great tool

PROS

Ease of use is high. And it's easy to put together new standard procedures for Sales and Marketing. Custom report building is fairly simple, and customer support is very good.

CONS

It took a while to understand how to build reports for our business. And it was close to impossible to find support for integrations that could truly help us achieve results. There are a great deal of changes happening regularly with product improvements which is great, but it can often be difficult to make sure you're getting the most out of the tool.

Andy

Primary/Secondary Education, 201-500 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed June 2024

Prepare to scale up your sales funnel

Has changed the way we deal with customers entirely both from a sales and comms standpoint

PROS

The ability to manage customers higher up in their funnel experience where they are years from purchase

CONS

The marketing emails could be better to allow easier customisation and a quicker setup process.

Reason for choosing HubSpot CRM

Pricing was the deciding factor in the end.

Gavin

Computer Software, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed June 2024

A great alternative to Salesforce

Overwhelmingly positive. It's much more straightforward than Salesforce and easier to customise to your needs. Can be expensive though and on occasion difficult to find the exact function you need because of how much there is to the platform.

PROS

Easy of use in terms of the interface, high amount of customisation available. Easy reporting and filtering to ensure you get the right view for your needs.

CONS

Core fields that can't be removed. A lot of features can be paywalled if you arent on the top version and this isn't feasible for smaller businesses.

Kathryn

Staffing and Recruiting, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed May 2024

Love me some Hubspot!

Love it & always look forward to using it daily. Makes my job that much easier!

PROS

Ease of use, communication between sales team & prospects is seamless, automation is amazing. Very user friendly platform & one of the best CRM's I have used in my entire sales career.

CONS

The reporting was a bit difficult to understand & needed further looking into to understand.

John

Retail, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed June 2024

Hubspot Crm & Sales Pipeline

very positive, would highly recommend as a good start up CRM, ideal to move away from Excel or paperbase sales or customer service operations.

PROS

Easy Setup, alot of a options before requiring an upgrade to a paid account. supportive account managers easy integration for email or gravity form capture.

CONS

nothing really worked straight out of the box.

Nisarg

Logistics and Supply Chain, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed June 2019

Using it for more than 2 years

- Overall experience is better than any other CRM available in the market. if you are a small scale company than the works better than Salesforce.

PROS

- Easy to implement - Automated our sales process - You can customize the fields as per your requirements - The system is not that buggy except for last month couple of issues for the software

CONS

- Marketing automation is a little faulty as you can not get accurate data from Hubspot. Hubspot data and google analytics data shows the difference. - Customer Services is not that trained, most of the time I ended up with finding a solution with my self

Reason for choosing HubSpot CRM

-Easy to implement and easy to use. Not much change management is required.

Reasons for switching to HubSpot CRM

- The functionality and user interface is better here.

User Profile

Vishnu

Verified reviewer

Computer Software, 10,000+ employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2019

Best marketing software that include awesome features which any use easily

Overall my experience with hubspot crm is very well, here first I used free version then I satisfy first time because at that time many software industries to provide their features to their customers then at that time I trusted hubspot crm .

PROS

Hubspot CRM is a awesome and easy option that contain all the necessary or aquier basic features for your business. Its most beautiful features is its free versions available for all, it is all basic features which solve your difficulties which are confusing or non perfect to someone. Hubspot crm is a very famous and best software in industries which are leading in software industries at this time. There are many other software version available in market which provides all necessary features but hubspot crm completed our sequence. Here email to other Clint and chat with clints are actually crazy need on time.

CONS

Paid version could out of experience for large area but I likely to review its because this platform provides all necessary features to all your acquirement or need your company. There are many software available in market but we get in quality in hubspot crm other than best. We can send industrial email for future time.

Reason for choosing HubSpot CRM

On compared to other software Hubspot CRM is very best for me due to its awesome features which easily access .

Anonymous

11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed February 2020

Great - the free version has a few limitations but is good for startups

We use Hubspot to track multiple stakeholder relationships across multiple teams within our business. It works very very well to do this; the plug in for Outlook is okay at recording conversations, and as long as you update the data, it's a powerful tool.

PROS

Hubspot is pretty intuitive to use and set up, and reasonably customisable. We use the free version for now, but are considering paying to add functionality. It's great at tracking relationships and deals across teams.

CONS

The lack of built in reporting - I get that they want to monetise the product, but it feels a little sneaky to hold back all reporting until you pay for the add ons. Also, if you've filtered the view to find a specific data set, and then hit 'back', you have to re-apply filters, which can get old.

Reason for choosing HubSpot CRM

We liked the lean model, the friendly and intuitive set up, and the 'easing in' via the free product.

Reasons for switching to HubSpot CRM

Salesforce was too bulky and expensive for our small, agile business.

Dona

Management Consulting, 2-10 employees

Used daily for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

2

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed April 2020

Better than others I tried

It has provided a central place to enter my contacts. It has helped me somewhat track activities, IF I remember to mark them correctly.

PROS

I use the free version. It probably has the most ability of any of the free versions I tried, if you can figure it out. It's easy to load new contacts, fairly easy to upload contacts from a spreadsheet and great for easily loading business cards to your contacts.

CONS

_It is not intuitive to use. You have to hunt and find "how-tos" for most tasks. _I tried using the marketing mail feature and due to some triggers they have set up am now permanently locked out from ever using that function again; because their system estimated that legitimate emails I had on my list were not valid or would bounce back. Frustrating to put it mildly. _I am sure there is more I could use this software for but the costs are too high for me to buy and I won't spend that kind of money only to find out it really doesn't work for the purposes I need it for. _I have not found a way to categorize that will put the potential clients I need to continue to engage with on top of my list. The options offered don't cut it for my business. There may be a way but like I said, you have to hunt around to find how to do most of the options, which I don't have time to do. _It does NOT auto-save! I have had to re-do entries, notes, etc. more than I care to think about. Otherwise, you snooze - you lose! _All the instructions I have found so far are videos. I prefer step-by-step instructions so I don't have to search each time I need to do something I don't do every day. If they have them, they are located somewhere that is not clear or intuitive and I haven't found them yet. _In some areas it is very forgiving, with options to change what you entered, while in others, not so much. _You have to remember to check the box for auto-posting a follow-up, rather than auto checking.

Reason for choosing HubSpot CRM

Even though HubSpot was cumbersome I determined less cumbersome than the others I looked at. I can't remember all the ones I looked at but many were not clear how they worked. Although once I downloaded HubSpot I found it was not as intuitive as it had appeared and I had hoped.

Dan

Hospitality, 201-500 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed August 2022

Hubspot is "The Hub"

We've made amazing sense of our mountains of data collected over the years, and Hubspot's great user interface has made it so much easier.

PROS

I'm usually very leery about unified platforms, but Hubspot manages to make everything come together in a "hub". Email, social, customer management, you name it. Make sense of your data!

CONS

Sometimes the procedures for things we were used to in other platforms are a little more involved. For example when we used a competing package for email list management and promotions, it was a trivial matter to re-send to people who did not read the initial email after a certain time. This feature exists in Hubspot but there's extra steps

Reason for choosing HubSpot CRM

Cost, ease of use, and also step-by-step instructions and training. Support is excellent!

Reasons for switching to HubSpot CRM

Mailchimp was growing to be very expensive due to their pricing model of amount of contacts. Hubspot was open to negotiations and crafted an excellent package.

User Profile

Ankur

Verified reviewer

Computer Software, 5,001-10,000 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed December 2022

Mid Range featured pack solution for all our CRM/Contact/Marketing/Lead management needs

Thanks to their details documentation and community support, my overall experience has always been great.

PROS

I really like the way they have provided the ease to admins to manage the contacts and contact creation right after Hubspot form is submitted. Even the method to embed Hubspot Forms on any website is also very user friendly. Comunity support is also there to back up developers in all development needs. Their APIs and Private Apps are really amazing when it comes to authentication and works seamlessly.

CONS

Recently, they have removed their support for API key authentication which probably has broken many hearts as most of the people were too dependent on API key validation. But thankfully creation of Private app and validation through access token is not that tough. However, their customer support is not very helpful when it comes to technical enquiries. You need to be dependent on community only which sometimes may take time to answer your question. Although Hubspot documentation is at time very helpful for technical queries.

Reason for choosing HubSpot CRM

Powerpacked features, Ease of management, Huge development scope

Reasons for switching to HubSpot CRM

Additional features provided by Hubspot, ease of management, more development scope

Anonymous

51-200 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed September 2023

A complete marketing and sales solution

Overall experience has been positive for us, we were in the process of setting up our sales and marketing vertical and this tool helped us sort three mail pain points 1) sales pipeline management - we were able to set up our entire sales workflow with this tool 2) Communication and Engagement - Maintain effective and continuous communication with existing customers and leads 3) Increase conversion - few automation processes did help us increase conversions rate by a bit

PROS

1) We initially went ahead with free plan of HubSpot CRM, before going forward with paid one to ensure that the tools fits our use case. The free version includes all core functionalities and can be a good option for startups and small businesses with small budgets 2) UI and UX of the tool is very intuitive, we were able the team was able to onboard onto the tool very easily, with some training3) The tool helps us to create workflows and automate Automation lot of redundant tasks, this saves lot of time. We have also lately integrated a HubSpot based chatbot on our website for direct lead generation

CONS

1) Not all features are available in free plan, for e.g. there is an automation limit on free plan, we tried setting up automation of workflows on free plan initially but were not able to set up automated emails. Also, there is no chat or phone support for free plan2) Marketing hub, sales hub or servicing hub, each one comes with its own cost, that is over and above its subscription cost 3) It takes users some time to get accustomed to advanced features, basic ones are easy to get used to

Reason for choosing HubSpot CRM

Free plan and reasonable pricing was the main reason, it helped us test the key features of the tool before going ahead and buying the paid version

User Profile

Drew

Verified reviewer

Hospital & Health Care, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed December 2023

HubSpot and Small Business Sales Growth

Overall, our experience was positive, and our sales team has no complaints. Again, we find our limiting factor is more on the growth of our service department. HubSpot, is a mobile friendly CRM that works great for a growing sales team. Additional marketing features can be added, but that is a separate cost, unless you have in house marketing talent.

PROS

HubSpot is great at tracking relationships at the individual level. These can be tracked from prospect to conversion, and all related activity can be easily tracked and revisited. Dashboards can be setup to track meta data, but is limited in how it can be customized.

CONS

All of our dislikes in HubSpot are related to the service side. The sales side of this CRM is sufficient or better to other CRM's, but is limited in customizable solutions. This will need to be discussed when considering your companies specific needs.

Reason for choosing HubSpot CRM

The marketing integration was a recommendation of the marketing company we partnered with for inbound leads. The lead generation did not pan out, but this was not fault of HubSpot.

Reasons for switching to HubSpot CRM

Sugar CRM was ineffective for us, and was a legacy system I inherited. This was an overall disappointment for our team, so the strategic decision was made to move to HubSpot to better enable our sales team.

Anonymous

2-10 employees

Used daily for more than 2 years

Review Source: GetApp
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2023

The best CRM for growing companies

We are very satisfied with HubSpot and we will surely maintain it permanently, its cost-benefit ratio is excellent.

PROS

I love marketing, sales and customer experience automation aligned to the scalable growth of companies.

CONS

The onboarding of the HubSpot team was very bad and that caused us to take a long time to understand the commercial methodology that HubSpot supports.

Reason for choosing HubSpot CRM

Because the other software is very good for sellers but not for companies looking to grow.

Reasons for switching to HubSpot CRM

Because the other software was used to manage projects and we needed something professional and powerful.

MaryGrace

Research, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed October 2019

Great customer service and worth the value

PROS

Amazing customer service support. The success managers are extremely knowledgeable and answer emails quickly. They have made a huge difference. The interface is very user-friendly so my not so tech-savvy salespeople can still use the software. I like that new features are constantly coming out and that Hub gives beta options for users to test them out. The reporting functionality is cool although I do prefer excel mostly. It's nice that our marketing team can operate on the same platform (I am sales).

CONS

I wish there was more customization. Not every company sells the same way so it would be great to be able to customize the deal section to match how we code/itemize our deals. We can do it to an extent but it causes a lot of user error. I also know that its open-source API but that's not helpful if you don't have an engineer. Because companies are based on domain, there are a lot of duplicate companies and, having a large database, it's a pain (nearly impossible) to manage. Also, the HubSpots Insights database is really bad. The information isn't accurate so we need to do data enrichment on our own. Same complaint with contacts. Lot of duplicates. There's no AI so, right now that's okay but I can see it being a problem as we grow.

Stefano

Marketing and Advertising, 11-50 employees

Used daily for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed November 2019

Lightweight, straight-forward CRM solution

Overall, the ease of setup and use make HubSpot the perfect solution for our early-stage start-up. It is economical and lightweight, and allowed us to get going with a CRM very quickly and ensure our customer data was kept up to date from early on. Though HubSpot has a long way to go before it replaces Salesforce as a fully fledged CRM ecosystem, it certainly is on the way there, and a perfect solution for smaller businesses who can't quite afford Salesforce's much higher price tag. If your business and its customer data is not very complex and you need a simple and reliable CRM to manage it, then HubSpot is for you. If you require your customer data to work with a more complex wider ecosystem of software, from Finance to HR, then HubSpot isn't quite there yet, so best to go for something more established and developed.

PROS

Without a doubt, the ability to have unlimited free users was incredibly useful. We have a number of freelancers who work with us on a part time basis and we were able to give them all access to the CRM for free. This gives HubSpot a considerable edge over it's per-license competitors. HubSpot's lightweight ecosystem allows you to link all sales, marketing and service information in one place, all with a very straightforward and easy to understand user interface (another of HubSpot's benefits). On the Marketing side, HubSpot's email builder is simple, yet powerful, and allows us to create great emails to send out to our customer base. On the Sales side, the Outlook Add-in allows us to make sure all sales activity by all team members is being tracked and logged in the CRM, so we are able to track performance and customer interactions quickly and easily. The Service functionality has allowed us to build out a fully fledged help centre for our customers.

CONS

Some aspects of the software are a little incomplete and/or suffer from inexplicable lacks of functionality. Sadly HubSpot CRM is yet to completely separate itself from its past as solely a marketing automation tool. It is obvious that the entire system architecture has been built around the contact record object type, with several frustrating quirks arising as a result. For example, a lot of the workflow functionality differs depending on the object type in use; contact based workflows allow you to use future dates as a trigger (e.g. run workflow x days before y date), whereas Company and Deal based workflows do not. There are also a number of fundamental functions that require the Professional tier license to access. These include but are not limited to calculated fields, multiple currencies, lead rotation automation and A|B testing on emails. Clearly I understand that you get what you pay for, but given that these are all indispensable functions of a CRM, it seems to render the 'Starter' tier entirely useless, forcing you to pay the higher price. That being said, I am grateful that calculated fields are now a Professional rather than a higher Enterprise feature. One last frustration is the inability to have multiple users on different tiers within the same Hub. I would greatly appreciate the ability to give Starter licenses to some of my free users, to give them a little more functionality, however, I am only allowed to purchase more Pro licenses, which I can't afford.

User Profile

Rhianna

Verified reviewer

Publishing, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed October 2018

User-friendly software with great resources. I am a big fan

I use it every day, and I am still constantly learning new things and finding new ways to use it and make my work easier. I am definitely a Hubspot champion.

PROS

Hubspot is user-friendly, attractive, and useful for different levels of expertise. We use it for the website, blog, social media, email, and CRM. The content around the software is fantastic, with active blogs for different user groups, detailed guidance for how to use functionalities and what you could use them for, and templates to help you tackle projects. They provide a lot of resources to help you get the best out of Hubspot, and if you're stuck, the customer support is responsive and helpful. Something I particularly like about Hubspot is how actively they are developing it. It seems to be every month that we receive an update of new features, functionality or integrations. They have recently added the ability to manage multiple currencies, which people had been really actively asking for on the community forum, and I was so pleased to see this added. Hubspot clearly listen to the feedback and suggestions from the community.

CONS

There are some things which are a bit inflexible. For example, the Industry field for Companies is very large and has a lot of industries which would never be relevant to us. I would like to be able to delete or at least hide features and information which we never use and would never use. Our email is on Outlook Exchange, which unfortunately means we are unable to use some of Hubspot's functions, like being able to email from within the platform and the Meetings function, which I would love to be able to use.

Pat

Marketing and Advertising, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed December 2019

A user-friendly and efficient CRM

Having been in both an admin and sales role in this tool, HubSpot really is a great product overall. As mentioned, when comparing with Salesforce (it's hard not to), HubSpot misses some functionality that is more powerful. This being said, the efficiency gains from such a clean UI for sales are probably worth it over Salesforce. When evaluating this platform, keep in mind if your team has complex process needs or integrations with ERP systems for finance. If so, it might be worth looking elsewhere. This being said, HubSpot can TOTALLY handle being an enterprise level CRM, but you're going to want to configure appropriately and keep in mind some very minor platform limits.

PROS

The UI HubSpot's worked on here is incredibly intuitive, which can't be said for most CRMs. They've made huge strides in the past few years on the functionality as well. The fact that the CRM is tied so closely with their marketing automation platform makes sales enablement a breeze. Sales automation features like meetings links and email integrations built right in are super convenient.

CONS

HubSpot CRM still has some work to do in order to get to the granularity of reporting that is expected for enterprise-level customers. It's the only reason I didn't give 5 stars to the functionality piece. There are some basic SDR type reporting needs that take a little bit of finessing in HubSpot CRM, and nuances from an admin perspective like comparing date fields can be tricky. At times, the user friendliness may have come at a cost of greater complexity, but sometimes it's better to keep it simple anyway.

Reason for choosing HubSpot CRM

Many of my clients opt for HubSpot CRM to enjoy the benefits of being so closely tied with their marketing automation platforms. The integration with Salesforce (at specific product subscription levels) can enable a really powerful combination of platforms and is a very highly functioning integration, unlike many others. The sales rep learning curve is much shorter than SFDC and some other CRMs I've seen.

Dana

Marketing and Advertising, 51-200 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed May 2023

The best 4.5Hub

PlatformUser150 words about The great Hubspot.comChatGPTHubSpot.com is a renowned and innovative inbound marketing and sales platform that has revolutionized the way businesses attract, engage, and delight their customers. With its user-friendly interface and comprehensive suite of tools, HubSpot.com empowers companies of all sizes to effectively manage their marketing campaigns, sales pipelines, and customer relationships.One of HubSpot.com's key strengths lies in its inbound methodology, which focuses on creating valuable content to attract and convert leads organically. The platform offers a range of features, including website optimization, social media management, email marketing, customer relationship management (CRM), and analytics, enabling businesses to execute their marketing strategies seamlessly.HubSpot.com has become a hub for marketers and sales professionals worldwide, providing valuable resources such as webinars, blog articles, and training courses to educate and inspire its user community. The platform's dedication to innovation is evident through its regular updates and introduction of new tools, ensuring that businesses stay ahead in the rapidly evolving digital landscape.With its commitment to helping companies grow and succeed, HubSpot.com has become an indispensable asset for businesses seeking to streamline their marketing efforts, nurture leads, and build lasting customer relationships.

PROS

HubSpot is a powerful and comprehensive marketing and sales software platform that has revolutionized the way businesses attract, engage, and delight their customers. With its all-in-one approach, HubSpot offers a wide range of tools and features that are essential for businesses of all sizes. Here are some key reasons why HubSpot is of great importance:Integrated Marketing and Sales: HubSpot brings marketing and sales teams together on a single platform, fostering collaboration and alignment. It provides a unified view of customer interactions, allowing teams to streamline processes and work towards common goals.Inbound Marketing Excellence: HubSpot is synonymous with inbound marketing, which focuses on attracting customers through valuable content and personalized experiences. The platform offers a suite of tools to create, optimize, and distribute content, enabling businesses to attract leads and convert them into customers.Customer Relationship Management (CRM): HubSpot's CRM is a powerful asset that helps businesses organize and manage customer data effectively. It provides a 360-degree view of customer interactions, tracks deals and sales activities, and enables personalized communication with customers at scale.Marketing Automation: HubSpot simplifies marketing automation, allowing businesses to automate repetitive tasks and nurture leads throughout the buyer's journey. It offers features like email marketing, lead scoring, workflows,

CONS

While HubSpot offers many advantages for businesses, there are several cons to consider as well. Here are 380 words discussing the disadvantages of using HubSpot:Complexity: HubSpot is a robust platform with numerous features, but its complexity can be overwhelming for some users. The learning curve can be steep, requiring time and effort to understand and utilize all the tools effectively.Cost: HubSpot's pricing structure is relatively high compared to some other marketing automation platforms. The cost increases significantly as your business grows and requires more advanced features or additional contacts.Limited customization: While HubSpot offers some level of customization, it may not provide the flexibility that certain businesses need. The platform's templates and modules can be restrictive, making it difficult to create truly unique and tailored designs.Integration challenges: Integrating HubSpot with other software or platforms may be complex, especially if you're using legacy systems or niche tools. It may require technical expertise or additional third-party tools to achieve seamless integration.Limited SEO capabilities: While HubSpot provides some basic SEO tools, it may not offer the depth of features required for advanced search engine optimization strategies. This could be a disadvantage for businesses heavily focused on organic traffic and ranking higher.

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