---
title: "ReferralCandy Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of ReferralCandy. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if ReferralCandy is a good fit for you!"
source_url: "https://www.softwareadvice.com/referral-management/referralcandy-profile/reviews/"
page_type: "reviews"
language: "en"
---

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ReferralCandy Reviews

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

[Overview](https://www.softwareadvice.com/referral-management/referralcandy-profile/)

Reviews

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# ReferralCandy User Reviews

## Reviews summary

- Overall rating: 4.5/5
- Total reviews: 389

### Secondary ratings

- Ease of use: 4.4/5
- Customer support: 4.9/5
- Value for money: 4.5/5
- Functionality: 4.4/5

### Rating distribution

- 5 stars: 253 reviews (65%)
- 4 stars: 102 reviews (26%)
- 3 stars: 28 reviews (7%)
- 2 stars: 2 reviews (1%)
- 1 star: 4 reviews (1%)

### Most mentioned pros

- rewards flexibility is great, many options to choose from, with cash rewards also an option it helps turn customers into affiliates.
- I can create a referral program that doesn't require a customer account or website plugins.
- Professional, they have everything I need to launch a referral program, which saves me a lot of time. And the customer service is great!

### Most mentioned cons

- We had to suspend our use of the product because we can't have coupons which give discounts to both one time purchase products and subscription products with the Shopify Checkout with Recharge, which unfortunately makes the product totally useless for our business.
- The setup is not that easy if you are working with a foreign language which is not listed in their languages.
- Not able to customize the discount code.

## ReferralCandy customer reviews

Showing reviews 1-25 of 389 (page 1).

### Complete, flexible and well designed, with great support

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Consumer Goods
- Company size: 2-10 employees
- Product usage: less than 1 year · weekly
- Reviewed: October 2026
- Review source details: This review was submitted organically. No incentive was offered

The number of settings means it takes a bit of time to get familiar with everything. Once you do, the app is powerful and flexible. My campaign isn’t launched yet, but the setup went well, and I’d recommend ReferralCandy to anyone looking for a customizable referral program.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ReferralCandy is very complete and well designed. It offers a lot of settings, so you can customize almost everything to fit your program, and it remains fairly intuitive. I appreciate that pricing is partly based on successful referrals. Support is responsive: [sensitive content hidden] helped me with the theme settings and was a great help.

#### Cons

Test Mode can only be used once per campaign, and campaigns and segments can’t be deleted or duplicated. I ended up testing in live mode and adjusting the settings afterwards.

---

### Great program for Friends and Family referrals.

- Overall rating: 5/5
- Reviewer: Jennifer T.
- Industry: Retail
- Company size: 11-50 employees
- Product usage: 3-5 years · weekly
- Reviewed: May 2026
- Review source details: This review was submitted organically. No incentive was offered

I needed help with updating my account and [sensitive content hidden] was super helpful with me today. We had to get on a quick video chat, but were able to get things all worked out.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Referral Candy is easy to set up. Everything is pretty obvious and simple enough layout to accomplish most anything. I have had it for years now and it works well.

#### Cons

I wish that there was more information with the Suspicious referral alerts. It is very difficult on our end to figure out what the issue is.

---

### Chairman of DGE GROUP

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Health, Wellness and Fitness
- Company size: 2-10 employees
- Product usage: less than 1 year · daily
- Reviewed: January 2026
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

The app is indeed very user-friendly and ease to use/configure. What really delighted us was the superior support from [sensitive content hidden]. He provided crystal clear guidance and recommendations. Well done - keep it up [sensitive content hidden]

#### Cons

None for now. We're new user as of now. Hopefully all is good ahead with our Referral pgm rollout in next couple of days.

---

### Referralcandy works fine

- Overall rating: 5/5
- Reviewer: Moises A.
- Industry: Individual & Family Services
- Company size: 11-50 employees
- Product usage: less than 1 year · daily
- Reviewed: November 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

I really like the strong anti-fraud system they use and how easy it is to manage referrals. The support team is outstanding. Innah was extremely patient and helpful, guiding me step by step whenever I had questions.

#### Cons

What I like least about ReferralCandy is that a member does not have a single unified dashboard that shows everything about all the campaigns they are part of. It would be great if they could add this, so members don’t have to deal with multiple different dashboard links and get confused.

---

### Highly Recommended

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Food & Beverages
- Company size: 11-50 employees
- Product usage: 1-3 years · monthly
- Reviewed: November 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Very helpful customer support and the site is feature rich. Also in the several years we've been using it we didn't notice any downtime.

#### Cons

The menus has some learning curve to it but the customer support team more than makes up for it since they are always willing to help.

---

### Owner

- Overall rating: 5/5
- Reviewed: November 2026
- Industry: Health, Wellness and Fitness
- Company size: Self-Employed

As a newcomer to Referral Candy, the reviewer found the setup process easy with assistance from support. They have not yet launched their program but are currently focused on completing the setup.

Full review available after login on Software Advice

---

### Platform needs tweaks but worth it

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Industry: Environmental Services
- Company size: 201-500 employees
- Product usage: 1-3 years · daily
- Reviewed: May 2024
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Customer support is fantastic! [sensitive content hidden] is always available to answer my questions despite the time difference. We love that it syncs with Klaviyo.

#### Cons

Customized landing pages are painful. They require ultra specialized web devs to tweak more than just the plain text. If you want the actual look/feel of the email to be different at all, you will need a web dev to do it.

---

### Best Support!

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Industry: Food & Beverages
- Company size: 2-10 employees
- Product usage: a free trial · daily
- Reviewed: March 2020
- Review source details: This review was submitted organically. No incentive was offered

The Support with the guys is incredible, today I was attended by [SENSITIVE CONTENT HIDDEN] and she was very kindly! Even she call me to another side of world to explain some things

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 3/5

#### Pros

The most important feature is you can setting up all text. I´m understanding a checking the software yet.

#### Cons

Where are the dashboard for each advocate can see it own tracking of rewards, use of personal links, goals accomplish and statistics ?

---

### Avoid

- Overall rating: 1/5
- Reviewer: Verified Reviewer
- Industry: Hospital & Health Care
- Company size: Self-Employed
- Product usage: 1-3 years · daily
- Reviewed: December 2020
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 2/5
- Customer support: 1/5
- Functionality: 2/5

#### Pros

The concept of Referral Candy is good, however their solution is problematic.

#### Cons

Firstly it took ages to set up - integration was not straight forward, customer service took ages to help - lots of misunderstanding and back and forth. Then we started getting fraudulent commissions occurring - customer service originally said these were fine. We finally blocked the multiple fraudulent commissions which were 'unexplainable'. Finally just when you think things are okay, our account get's hacked/taken over despite us having a sophisticated password - somehow they changed the email address to theirs via Referral Candy's software. All I get is emails saying an attempt has been made to change my email, if this was not me please get in touch... we then could not access the account, and surprise surprise, Rererral Candy customer service is off work for the weekend. So much for the 'if this email change was not you, please get in touch urgently'.

---

### Great & Fast Set Up

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: a free trial · weekly
- Reviewed: February 2023
- Review source details: This review was submitted organically. No incentive was offered

So far so good. The Success team especially has been fantastic. Thanks to [sensitive content hidden], for all the assistance so far. Your quick responses are much appreciated too @[sensitive content hidden].

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Yes integration with my current business systems was made easy thanks to the teams both at Referral Candy and at Lodgify. I was able to get assistance with my custom store. I am so excited to deploy this campaign and see how it goes.

#### Cons

So far all is moving well. I have not yet deployed the campaign so cannot give a full review.

---

### Customer Support is Great

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Industry: Arts and Crafts
- Company size: 2-10 employees
- Product usage: a free trial · a few times a year
- Reviewed: April 2020
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 3/5

#### Pros

Being completely new to this type of software and having some difficulty setting it up, I was relieved to be able to have a virtual meeting with a real live person to hash out any roadblocks. Customer support was great!

#### Cons

I wish there was a direct integration with Moonclerk so that a coupon could be automatically applied to a checkout form via the ReferralCandy link. Additionally, it is disappointing that the advocates cannot have a credit automatically applied to their Moonclerk account, and that we have to manually send their rewards. Overall it provides less automation that I expected, and leaves a lot to be desired.

---

### Eyecan Athletics

- Overall rating: 3/5
- Reviewer: Verified Reviewer
- Industry: Events Services
- Company size: 2-10 employees
- Product usage: a free trial · daily
- Reviewed: December 2023
- Review source details: This review was submitted organically. No incentive was offered

its been fair experience but it definitely could have been better

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 3/5

#### Pros

The customer service in the chat was really good

#### Cons

onboarding process of initial campaign isnt clear enough for a novice user

---

### Easy to use, affordable & great support

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Education Management
- Company size: 2-10 employees
- Product usage: a free trial · weekly
- Reviewed: September 2020
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I was able to set up my referral campaign within 24 hours! Their ready made templates, intuitive software, easy to understand help documents and quick live support made installing and going live a seamless experience!

#### Cons

No integration with Zapier & no LinkedIn social sharing option

---

### Insanely good support staff

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Health, Wellness and Fitness
- Company size: 2-10 employees
- Product usage: less than 1 year · daily
- Reviewed: May 2025
- Review source details: This review was submitted organically. No incentive was offered

Incredible, friendly, great immediate support. Can't say enough good things about Ina

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The support! [sensitive content hidden] was incredible, very friendly and got me started and set up in no time. Also helped with trouble shooting

#### Cons

So far no complaints! No issues at all using it.

---

### Super application!

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Health, Wellness and Fitness
- Company size: 11-50 employees
- Product usage: 1-3 years · weekly
- Reviewed: April 2025
- Review source details: This review was submitted organically. No incentive was offered

Great experience with a friendly staff who always there to help you out

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Affordable yet effective with great customer support

#### Cons

A little bit hard to understand the app intially.

---

### Amazing service from Lariza - great product!

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Food & Beverages
- Company size: 2-10 employees
- Product usage: less than 1 year · weekly
- Reviewed: April 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Fantastic service from [sensitive content hidden], really impressed with ReferralCandy so far, I reviewed all of the Referral apps and ReferralCandy offers the best features and service!

#### Cons

There's nothing so far that I have identified that I don't like.

---

### Professional app, friendly customer service

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: less than 1 year · weekly
- Reviewed: March 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Professional, they have everything I need to launch a referral program, which saves me a lot of time. And the customer service is great! [sensitive content hidden] helped me a lot with designing the referral page. She's professional and patient. Thank you [sensitive content hidden].

#### Cons

Nothing I dislike so far. Everything is good.

---

### Great product and great customer support

- Overall rating: 5/5
- Reviewer: Stacey P.
- Industry: Hospitality
- Company size: Self-Employed
- Product usage: less than 1 year · daily
- Reviewed: January 2025
- Review source details: This review was submitted organically. No incentive was offered

I was having problems with my DKIM in email setup and the customer support team were incredibly helpful and stayed in touch with me until the issue was resolved.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It's easy to setup and the customer service is excellent

#### Cons

So far, I can't find anything wrong with it

---

### Love it, highly recommended

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: less than 1 year · weekly
- Reviewed: February 2025
- Review source details: This review was submitted organically. No incentive was offered

Love it. Worked with a client to migrate their referral candy to another shopify store and they helped us out a lot!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Support was great, would recommend it to my clients.

#### Cons

Nothing! Everything was flawless and the help was great

---

### Great experience

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Sports
- Company size: 2-10 employees
- Product usage: less than 1 year · monthly
- Reviewed: November 2024
- Review source details: This review was submitted organically. No incentive was offered

Great experience, and super reactive customer support!

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Great customer support help, easy to implement.

#### Cons

Can be hard to follow the referrals report, as some might missed (vs Shopify)

---

### A software to grow your business thanks to your own customers

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Industry: Internet
- Company size: 11-50 employees
- Product usage: 1-3 years · weekly
- Reviewed: February 2022
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

What I like the most about ReferralCandy is that it makes the business grow while making the customers happy, and their friends too! It let this happen through a handful of contents that are partially customizable, and all the rewards to the advocates and their friends are sent out automatically, asking no more effort than to choose which are the discounts that you want to give to the customers, and what are the rules that make the discounts applicable (for example the minimum order value). Plus, the support team is very quick and helpful in answering doubts and questions and giving useful tips to make the most of this software! :)

#### Cons

I would say that the things I liked least about ReferralCandy are: - that I am not able to deeply customize the contents through the HTML exposed - that I am not able to understand how the contents performs singularly (for example how many links are shared from the post-purchase pop-up, or through the first email, the reminder email and so on)

---

### Definitely Recommended

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Industry: Consumer Goods
- Company size: 2-10 employees
- Product usage: 3-5 years · monthly
- Reviewed: April 2023
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I like ReferralCandy as a customer referral program. It's very easy to use and they have FABULOUS customer service! [sensitive content hidden] went above and beyond for me and helped to provide valuable solutions for us. She was always really quick to reply and offered amazing customer service. Customer service goes such a long way as there are many apps that do not provide the same level of support. I'm really grateful for the team at ReferralCandy!

#### Cons

I would love to see the revenue generated split by first-time customers vs. returning customer transactions. We only offer payouts on first-time customers so seeing returning customer sales doesn't help us to see how well our campaign is performing.

---

### Referral Candy Review

- Overall rating: 5/5
- Reviewer: foster s.
- Industry: Accounting
- Company size: 2-10 employees
- Product usage: 3-5 years · daily
- Reviewed: December 2021
- Review source details: This review was submitted organically. No incentive was offered

We used Referral Candy to track multiple referral campaigns and grow our brand

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Referral Candy has plethora mind-blowing functionalities. When it comes to tracking of referrals, no other referral marketing tool is even close. It's one of our favorite tools that we have used to skyrocket our startup to 6 figures. It campaign setup is very simple as ABCD. It only takes few minutes

#### Cons

They need to do better with their customer support

---

### Customer support

- Overall rating: 5/5
- Reviewer: Shahid B.
- Industry: Computer Software
- Company size: 11-50 employees
- Product usage: less than 1 year · daily
- Reviewed: February 2024
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The customer support has been amazing. [sensitive content hidden] from customer was very cooperative and supportive. She along with the engineering team helped us a lot setting up a very custom integration for Referral Candy. I am very very happy with the support they provided and would surely recommend Referral Candy to others.

#### Cons

Nothing specific. Referral Candy meets almost all our referral program needs. Just a small suggestion that if the API could be made more extensive.

---

### Great Value

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Food & Beverages
- Company size: 11-50 employees
- Product usage: less than 1 year · daily
- Reviewed: July 2023
- Review source details: This review was submitted organically. No incentive was offered

ReferralCandy has great customer support.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ReferralCandy has helped us save when it comes to having a referral program to serve our customers.

#### Cons

Given we have subscriptions, we had a big hiccup with the integration with Recharge that the ReferralCandy team helped resolve. It would have been great if that was already smooth before we launched.

---